Terms and Conditions
Effective Date: 6 June 2025
Updated: 22 June 2026
Welcome to Self Guided Travel, an independent platform for routes, landscapes, wild places, and self-guided journeys, owned and published by ahchoo ("we", "us", or "our").
These Terms and Conditions govern your use of our websites, accessible at:
www.selfguidedadventures.co.uk
(collectively, the "Site").
By accessing or using the Site, you agree to be bound by these Terms and Conditions. If you do not agree, you must not use the Site.
1. Purpose of the Site
Self Guided Travel is an independent platform for routes, landscapes, wild places, and self-guided journeys, owned and published by ahchoo.
The Site provides editorial content, route guides, destination information, accommodation information, and selected self-guided journey products.
In addition to publishing content, Self Guided Travel offers selected self-guided journeys which may include accommodation, route information, navigation materials, printed guides, and related travel services.
Details of what is included in each journey will be clearly stated on the relevant journey page and during the enquiry and booking process.
2. Use of Content
All content on this Site, including text, images, graphics, branding, design, video, and other media, is the property of ahchoo (publisher of Self Guided Travel) and/or its content contributors unless otherwise stated and is protected by copyright and intellectual property laws.
You may:
• Access and share content for personal, non-commercial use.
You may not:
• Reproduce, sell, distribute, modify, republish, scrape, or commercially exploit our content without prior written permission.
3. Information Disclaimer
We strive to ensure that information published on the Site is accurate and up to date. However, travel routes, business operations, pricing, trail conditions, availability, accommodation details, and local regulations may change without notice.
All content is provided for general informational purposes only.
Self Guided Travel makes no representations or warranties regarding the accuracy, completeness, reliability, or suitability of information published on the Site.
4. Third-Party Links and Services
The Site may feature and link to independent third-party providers, including but not limited to:
• Tour operators
• Travel providers
• Hotels, inns, and other accommodation providers
• Local experience and service providers
Where links direct you to a third-party website, booking platform, or service provider, any transaction, booking, or contractual arrangement is strictly between you and that provider.
Self Guided Travel does not operate or control third-party services and is not responsible for:
• The quality, availability, pricing, or performance of third-party services
• Booking errors, cancellations, amendments, or disputes
• Any injury, damage, loss, or cost arising from third-party travel arrangements
Self Guided Travel may also offer selected self-guided journeys directly. Where a self-guided journey is offered by Self Guided Travel, the relevant journey information and any applicable booking terms will be provided during the enquiry and booking process.
5. Funding and Transparency
Self Guided Travel may generate revenue through advertising, sponsorship, partnerships, promotional placements, self-guided journeys, products, services, and other commercial arrangements.
Self Guided Travel may be funded through:
• Fixed-fee promotional partnerships
• Editorial and publishing collaborations
• Advertising or sponsorship arrangements
• Digital and print products
• Self-guided journeys
• Promotional placements
Where applicable, promotional arrangements do not influence pricing for travellers or editorial independence.
6. Self-Guided Journeys
Where Self Guided Travel offers or facilitates self-guided journeys, additional Journey Booking Terms apply.
These terms are available on the Site and form part of any agreement relating to a self-guided journey.
By making an enquiry, requesting a quotation, or booking a journey, you agree to the applicable Journey Booking Terms in addition to these Terms and Conditions.
7. Limitation of Liability
To the fullest extent permitted by law, Self Guided Travel (as published by ahchoo) shall not be liable for any:
• Loss, damage, injury, delay, disruption, or inconvenience arising from travel undertaken based on our content
• Booking issues, cancellations, or service failures from third-party providers
• Errors or omissions within our content
This includes indirect, incidental, consequential, or special damages.
Nothing in these Terms and Conditions limits or excludes any liability that cannot be limited or excluded under applicable law.
8. User Conduct
You agree not to:
• Use the Site for any unlawful purpose
• Interfere with the Site's operation or attempt unauthorised access
• Copy, scrape, harvest, or systematically extract data or content without permission
• Misrepresent your identity or affiliation
We reserve the right to restrict or terminate access to users who violate these Terms.
9. Changes to These Terms
We may update these Terms and Conditions at any time.
By continuing to use the Site after changes are posted, you agree to be bound by the revised version.
10. Governing Law
These Terms and Conditions are governed by the laws of England and Wales.
Any legal disputes shall be subject to the exclusive jurisdiction of the courts of England and Wales.
11. Contact Us
Self Guided Travel
Email: contact@selfguidedtravel.com
Address: 66 Paul Street, London, EC2A 4NE, United Kingdom
Phone: +44 20 4538 6136